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How to Set Up an Ecommerce Shopping Cart

When thinking about setting up an eCommerce shopping cart solution for your small business, it is important to consider a few of basic questions that may help you to purchase the right shopping carts for your business.

Our Payment Gateway Integrates with over 150 shopping carts. Also, please check back occasionally as we are continuously integrating new shopping carts and technologies to meet your integration needs.

Before purchasing a shopping cart solution, we recommend that you consider thinking about your target market. This is important because it may help you decide which shopping cart will work best for your customers. Consider a variety of questions about your target market including whether your customers are internet savvy or if they need a lot of direction and guidance to buy a product online?

It is also important to check out your competitor’s eCommerce platforms. Often times they have done research about your target market and understand the needs of your customers. This may help you with your own website if you take the time to write down the strengths and weaknesses of the cart of your competitor.

Make sure your shopping cart addresses the needs of your customers. If the shopping cart can’t help to quickly answer your customer’s questions, you may lose them. It is often best to include web standards when building the website. Web standards are eCommerce work flows that customers are familiar with. If you try to change how a customer goes through the standard checkout process, you could lose quite a bit of revenue. Your checkout process needs to be as easy as possible for your customers to complete.

A short video clip on everything you need to know about how to set up an eCommerce shopping cart!